We save sellers money.

The Future of Real Estate

Smart Choice Realty was started by Samara Presley in 2008, just as the real estate market began to decline. While this was the death knell for many real estate firms, it actually was the perfect time for us – because more than ever, sellers were questioning traditional approaches, and starting to look for ways to save money.

Million Saved
Homes Sold
Years in Business
Google Rating

Our History

Our Birth

After years of practicing traditional real estate, we started questioning the traditional approach. And decided two things:  

  1. Buyers and sellers are – surprise! – consumers who value their hard earned dollars.

2. The real estate industry has to change. Just like every other business in the Internet age.

Not surprisingly, those two things are connected. Because when we asked ourselves what we could do differently, the answer was clear: Have a less expensive business model. And pass our savings on to you.  

  In the old days, it was hard to list and sell a home. It required advertising in print publications. Holding open houses and hoping someone would drive by. And – without cell phones, email and web sites – a lot more legwork.

  Today, thanks to the Internet, things are a lot easier. No more expensive print publications; an agent can upload your listing and it’s instantly available to millions of buyers – who can easily search the MLS themselves. Great for buyers. Cheaper for agents.

We don’t like to brag, but…

Spectrum News Channel

Spectrum News Interview

2015 Raleigh's 15 Best Realtors

15 Best Realtors in Raleigh

2011 Realtor Magazine's 30 Under 30 Samara Presley

Realtor Magazine’s 30 Under 30 Honoree

2016 NC Top 100 Most Influential Realtors

Named one of NC’s Most Influential Realtors

2017 Top Producers MagazineCover

2017 July Cover of Top Producers Magazine

What People are Saying

Smart Choice Realty
Based on 177 reviews
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Samara and Angie made the process of selling my Grandmothers house such an easy process for me, as I am a busy mom with crazy schedule! I can’t thank them info for all their help! They simply are the best!
We sold a family home using SCR. Under contract in 3 days with an ‘above asking’ offer. Samara had solid recommendations for how to position the home for the best possible outcome. With her experience in the business, she was able to effectively guide us through the negotiation process leading to a smooth closing. We would use their services again.
We've used Sam and the Smart Choice team for two different home sales and one home purchase over the last 8 years - all great experiences. Samara was super helpful with staging advice for our latest home sale - she knows her stuff. Our house was under contract in less than a week - went on the market late on a Friday - we had multiple (above asking) offers by Monday morning. You really don't feel like you're using a "discounted" service. We always felt like we were taken care of and that Smart Choice had our backs through the entire process. Thanks Sam!
Angie and Samara were by far our favorite realtors to work with by far! They were both easy to get in touch with, answered all of our questions (and we had a ton), and made sure the process of selling our house was seamless. We also purchased with them and the whole transaction was also seamless! They’ve both got years and years of experience and were a pleasure to work with!
Samara (owner of Smart Choice) came to our house for a walk thru. She made suggestions for removing certain items, what needed to be put away, what needed to be painted and what needed to be cleaned up outside. Listen to her suggestions, she knows. Then we talked about timing of any repairs and painting that we knew of and a potential date for showings. She did her due diligence for finding comps and giving us a realistic selling price point. We agreed and got to work on our end. A month later we were ready to proceed and set the date. We had six showings in the first weekend (understand this was mid October when sellings have dropped) and had a full price offer in two days. Paperwork was completed by Nov. 1st. Inspection was done, repair agreements were signed and closing was Dec. 1st with and agreement to stay in the house thru Dec. 20th. Samara and Angie (coordinator) were great through the whole process. Couldn't be any happier!
The experience was even better than working for a full fee realtor. The team was there every step of the way. It is a total waste of money to use anyone else. Thanks Samara!
Samara and her team were amazing! They coordinated selling my parent's house and made it a smooth and easy process even though we were out of state. We were very happy with the results!
Thanks to Samara and Angie for a great home selling experience! Saved money with the 1% program, which was awesome. Very happy to have sold my home over a weekend!
This is the 3rd time we have used Smart Choice Realty! We appreciate Samara's knowledge and professionalism. Angie was also a tremendous help and support. We were also very grateful for the money saved on the seller side using SCR!

Our Vision

We are the industry disruptors of real estate.

The real estate world has changed and we believe we are at the forefront of that change. We want to revolutionize the way real estate is sold by offering sellers another option that not only delivers thousands in savings, but also top notch service.

We are the Future

Not only are we striving to deliver the best customer experience we can offer, but we are also working to become a great firm that agents can call home. We want a professional team of agents whose core beliefs align with ours. We believe in teamwork, putting the customer first, always doing the right thing and maintaining a positive attitude.